MY Process

How I Make Bold Stories

Into Undeniable IP.

From Creative AI R&D → Future-Proof Story Franchises.

GREAT STORIES DON'T HAPPEN BY ACCIDENT. THEY ARE INTERROGATED, IMPROVED, EXPANDED, VISUALISED AND PROVEN. THIS IS A SIMPLIFIED VERSION OF MY END TO END TECHNICAL METHODOLOGY FOR TURNING THE SPARK OF AN IDEA INTO A CREATIVE STORYWORLD FRANCHISE.

CASE STUDY "COLD/HARD BASTARD"

A Character Became a Film.

The Film Bore a Storyworld.

That Storyworld is an IP Ecosystem.

1. It Starts with a Story...

All Great Stories Begin with a Compelling Character...

A history, a goal, an inner flaw and need...

Then detailed physical character profiles that can remain consistent.

2. Then I place the character into a interesting world....

At this stage we've already used FIVE hyper-intelligent tools; the four below, and the one greatest tool of them all...

Yes, our beautiful, soulful, flawed, creative imagination.

Without it, the other tools are insignificant!

3. And then we bring the character and world to life...

4. I repeat those steps about 200 times, creating the antagonists and conflicts that lead to visceral turning points and triumphs ...

5. Now I'm ready to have fun in the edit; sharpening the plot, raising the stakes, building emotional engagement with the viewer...

6. WHEN THE FINISHED FILM IS READY - I USE IT AS THE CORE ELEMENT IN MY PITCH - ALONG WITH WIDER STORYWORLD CONCEPTS CONTAINED IN THE PITCH DECK; THE STORYWORLD LORE, THE CHARACTER GROUPS, THE EXPANSION POTENTIAL...